23 April 2021

Join us in our fight against sexual violence

RainLily #OneInSeven Campaign
Committed to be a “force for good”, Isobar, together with our dentsumcgarrybowen and Carat teams in Hong Kong, have partnered with RainLily to launch #OneinSeven, a campaign to raise awareness on sexual harassment and violence.

The creative concept, production and activation was led by dentsumcgarrybowen. Carat team supported the channel planning and content partnership. Isobar provided website and experience design services to elevate user experience over RainLily’s digital platforms. Putting our digital expertise in good use, we helped to create a seamless navigation for the public to take further actions such as donate, share, or to learn more about the issue.

Find out more here