9 March 2021

Dentsu and Isobar creatives participate in IWD Panel

International Women's Day celebrates the social, economic, cultural and political achievements of women marking a call to action for accelerating gender parity.

As part of a week-long programme of content, creatives across dentsu participated in a panel hosted by Caroline Dean, CMO Creative, Dentsu. She opened, “We need to acknowledge that what we do as a creative industry has a significant impact on shaping culture, yet there is still systemic inequality within it.”

 

The panel featured some of our brilliant creative leaders including Jean Lin, Global CEO, Creative, dentsu, Merlee Jayme, Global President, dentsu mcgarrybowen and Chairmom & CEO, Dentsu Jayme Syfu, and Kika Douglas, ECD, dentsuACHTUNG! and Allison Miller, CD, dentsumcgarrybowen. Each leader shared their career stories and how their superpowers have helped them in business, to push creative boundaries and to challenge the status quo.

Watch the panel on youtube for free here

The theme for this year’s International Women’s Day is #ChooseToChallenge. At Dentsu we #ChoosetoChallenge and be part of the solution with our leadership sharing their own commitments. 

 

Kika Douglas, ECD, dentsuACHTUNG!

I will challenge gender bias in meetings and I will step in to amplify female colleagues' voices in meetings, if they are interrupted, and to visibilize the work they do.   

 

Merlee Jayme, Global President, dentsu mcgarrybowen and Chairmom & CEO, Dentsu Jayme Syfu

I will challenge gender equality, especially with our ‘Work from Home” situation – how can we women rise up from our multiple roles as a daughter, a sister, a wife, a mom while succeeding in ours? I have to push for equal sharing of responsibilities at home.  

 

Jean Lin, Global CEO, Creative, dentsu

I am challenging the number of senior female creatives in the industry. I will do this by creating an environment where there are mentorships and support systems that help women rise to the top. By ‘choosing to challenge’ the status quo, we can fundamentally transform the way we support women, and create a workplace that goes beyond policy change to create a diverse and inclusive culture.   

 

Allison Miller, CD, dentsumcgarrybowen 

I challenge us to move beyond the big obvious topics about feminism and equality, and dig into the nuance and the grey areas. Gender equality has come a long way and most people agree on the big topics, but that’s not enough. I challenge us to dig in there and have the uncomfortable conversations we need to have.