Windows

Argentine Chamber of E-Commerce

In the most difficult moments of the quarantine, we launched an animated spot in order to communicate the importance of e-commerce.

Context

Thousands of doors were closed

Stores from across the country closed their doors overnight due to the pandemic and the quarantine. This way, the e-commerce became more relevant than ever, reaching those users who never had bought or sold on the internet.

Idea

Opening thousands of windows

We created an animated audiovisual spot, in order to show the simplicity of e-commerce and its potential to reactivate the country’s economy in such a complex context.